How to Find and Contact Instagram Influencers for Dropshipping?
Instagram Influencers with a high-Quality Score and an Engaging Engagement Rate are as follows:
There is no requirement to use any paid services or software for this.
Allow me to illustrate this with an example. For example, if I’m looking for Influencers to help me sell headphones. Visit https://www.instagram.com or open the Instagram app on your phone and look for hashtags to use in your posts.
Navigate to the most popular posts and open any that have more than 1,000 likes. You will, without a doubt, attract some major influencers.
Set up a dropshipping store on Shopify.
Continue reading Dropshipping Reviews – EPROLO Dropshipping App – Shopify Fast Delivery Supplier App
Because it has more than 7k likes, I’m going to open the very first post I made.
When I looked at his profile, I discovered that he is a Menswear | Fashion Influencer.
We now have a free tool that we can use to check the engagement rate and the quality of the audience. The outcome of our influencer’s check in our tool is shown in the table below.
Now that I’ve gotten my Influencer to sell headphones, everything is set. In a similar vein, try to find top influencers in your niche.
Trick 2: Search for people with your niche keyword:
When looking for people, it is not recommended to focus on a very specific niche. Take, for example, the baby niche.
Babies can be found on Instagram by searching for them and tapping into people. Select a profile with more than 10k followers and use our recommended tool to determine how engaged they are with their followers. They are the influencers in your baby niche.
When I checked all of the users from the search result, I was fortunate enough to come across @babiesvilla, who welcomes advertisers to DM her. We’re hoping he has some good deals for us.
Trick 3: Finding influencers for local business:
Those who wish to promote their businesses within specific cities or regions should consider this option. If you are planning to promote something only in NSW or AU, this is the place to do it. In the Instagram search bar, type in new south wales. Places and hashtags can be accessed by tapping them. The rest of the procedures are the same as they were for tricks 1 and 2.
Also read our ShopBase Review, which includes drop shipping and POD options. The fourth store building trick is to conduct a Google search for Instagrammers.
All three of the aforementioned tricks can be found within Instagram searches. It is no longer accessible through Google’s Instagram direct search. Hit up the Instagrammers with a specific name. You will likely receive some fantastic results that will direct you to a list of the top Instagrammers in your niche.
Trick 4: Google search for Instagrammers:
There are numerous search engines and websites that can be used to locate influencers. However, it is the most recommended one because you can obtain an influencers list for free and you can purchase your advertisement post directly from the website. SHOUTCART.COM INFLUENCE.CO SHOUTCART.COM
Trick 5: Influencers Search Engines
Instagram influencer marketing may be a viable solution to all three of the issues we discussed above. Sending out promotional items to influencers so that they can spread the word about your brand is a proven method of getting the word out about your company.
It is possible to increase brand awareness and website traffic with the help of influencer marketing, and it can also provide you with the creative properties necessary to expand your brand name. Depending on the image or video, it could be anything from sponsored posts by influencers to Facebook advertisements, item images, or anything else.
Instagram influencers are currently content developers who are interested in working with brand names in the future. When it comes to influencer partnerships, partnering can assist you in obtaining the material that your brand name requires while also supporting an influencer’s creativity.
Also, see Dropshipping Competition Research and Analysis Guide for more information.
When it comes to dealing with influencers, there is no one best method. Influencers are constantly developing brand-new and more dependable methods of collaborating with brands, so experiment with a few different approaches to see which ones work best for your brand name and which ones do not.
With permission, you can use user-generated content and influencers that include images of your products on the pages of your website to assist in developing a distinct visual that will help your brand name stand out from the competition.
Set up a dropshipping store on Shopify.
When working with influencers, you may want to include some product photography that highlights the most important features of the products so that you can use the images in conjunction with your other product images.
Including initial product, photography can assist you in distinguishing your brand name from your competitors. It can improve the overall feel and appearance of your brand name, allowing you to include more images of everyday life on your website. Influencer material also allows you to have a variety of images without having to go through the hassle of scheduling multiple photoshoots.
Create a Shopify Dropshipping Shop Ambassador Program to help you grow your business.
In addition to providing commissions to your influencers, an ambassador program can motivate influencers to spread the word about your brand name and increase brand awareness. Ambassadors can become members of your program and earn a commission for referring customers to your website.
The inclusion of a link to your ambassador program on your website’s homepage encourages website visitors who like your brand name to spread the word about it on their social networks in exchange for commissions on sales. Website visitors will have the ability to register for your program in a matter of seconds, rather than having to hire influencers to spread the word about it.
Also read: What is the difference between Facebook ads and Instagram ads for dropshipping marketing?
You’ll also compile a list of influencers who can help you generate sales for your company’s products or services. This list can be used to promote new product launches and to inform customers about upcoming sales.
An ambassador program cultivates a devoted group of supporters for your brand name who can generate consistent mentions on social media networks, thereby increasing brand awareness and generating new leads for your company.
Instagram Influencers for Dropshipping Shoutouts:
The content you post on social media platforms is critical to the growth of your brand name. If you’re looking for innovative methods to promote your brand name on the internet, influencers can assist you to create social media content that is both engaging and effective.
Posts on Instagram
Contributing posts to an influencer’s Instagram feed can help to spread the word about your brand. The influencer will be able to naturally and authentically share their genuine opinions about your products.
You should also obtain permission to use and reshare these Instagram images so that you can incorporate them into your advertising materials and other marketing materials as needed.
Organifi has published enough influencer content to fill their entire Instagram feed!
Using Instagram Stories and Swipeup links to drive traffic to your website
Instagram Stories are now being used more frequently than any other feature on the platform. The use of Instagram stories by influencers to spread the word about your brand name will allow you to be seen by their followers in a more casual and genuine setting.
Further reading is recommended. Also, see SellerSkills Review Inventory Management Ecommerce Software
If your influencers have 10,000 or more followers, they can also include a swipe-up link to your website in their content. This can aid in the production of website traffic as a result of their post.
If an influencer posts a Story about your brand name, you’ll want to repost the material so that you can, later on, use it to develop an emphasis; however, more on that later on!
Instagram Places a Strong Emphasis on
Your highlights are stories that you can save to your profile for future reference. Similarly, if you share all of the influencer material with your own stories, the post will only be active for 24 hours.
Once the 24-hour period has passed, you will be able to save your favorite Stories to your favorites list. With influencer material, you can show off your collaborations and tell the story of your brand to prospective customers who come across your profile.
Kitsch has shared their influencer material in the following ways:
Branded Livestreams are available.
Influencers aren’t limited to posting pictures and pre-recorded videos on social media. Live streaming is possible if you fulfill the requirements of an influencer with a tempting character. Either the influencer can live stream to their audience about your brand names, or you can allow the influencer to “take over” your brand name’s profile on social media sites like Facebook and Instagram.
Share information about the items and your company’s brand name take viewers behind the scenes of your operation, and even host a trivia contest. Instead of simply doing a commercial, the key is to provide initial material that will amuse the influencer’s audience before they see the commercial.
To generate more views, ask the influencer to tell their followers about this live stream before it starts.
You may also be interested in learning how to create profitable Instagram ads for dropshipping.
Advertisement Material Influencer material can also help to boost the effectiveness of your social media advertisements. Upon approval, influencer content may be transformed into Facebook and Instagram advertisements that help you retarget audiences while you provide customer service to your customers.
How to Find Instagram Influencers to Promote Your Dropshipping Business
Finding influencers is the first and most difficult hurdle to overcome in any brand’s influencer marketing strategy.
The following are the requirements for discovering a leading influencer for your company’s brand name or product:
Posts on the same topics and in the same market as your brand name.
Has a high level of engagement (1 percent or higher).
Posts with a design or visual that is similar to your company’s logo.
They are active on social media platforms and communicate with their target audience regularly.
It is possible to discover influencers through the use of a Shopify app such as Carro, which searches for all of the influencers who are currently interested in your brand name.
It is possible to discover Instagram influencers for your Shopify Dropshipping store by conducting searches on Instagram, looking through hashtags, or looking for influencers who have visited your store.
Set up a dropshipping store on Shopify.
Develop Social Material for Your Dropshipping Website with Influencers
The top Instagram influencers for Shopify dropshipping shops can come up with innovative ways to spread the word about your products and your brand name in a way that gets results.
If you are a brand new company, it is possible that you do not have any existing content on your website or social media profiles. Selecting influencers who are capable of executing an innovative vision and developing a compelling visual point of view will be important. To determine what appearance would be most appropriate for your brand name and their material, you might want to consult with them.
Furthermore, check out 7 of the best Shopify beauty dropshipping store apps for 2018.
It is now time to discuss how to contact Influencers to have our ads/shutouts posted on their websites.
With SHOUTCART.COM, there is no need to contact Influencers because we can purchase shutouts directly from the website. However, when we find Influencers on our own, we must contact them directly to place our ads.
1) Contact information/options
Influencers typically share their preferred methods of communication, such as an email address, Snapchat, Whatsapp, or Kik. It is recommended that we contact them through the provided contact method to complete our transaction.
You must have a promotional link in the bio section, which is something you will ALWAYS look for. The people who are engaged with your post must click on your link in the bio and purchase your product.
2) What you will ALWAYS look for:
To receive payment, you must request that Influencers send you a PayPal invoice. It is useful for a variety of reasons, including keeping track of your expenses and filing taxes on your investment. PayPal is an extremely secure payment gateway. If they fail to shout out after receiving our money, we can file a dispute and have our money returned to our account.
Never hesitate to inquire as to what time of day the audience is the most active. To increase engagement and sales, request that they publish the shoutout during peak hours. Because it is a waste of time and resources to publish when people are not active.
Before contacting an Influencer, determine their engagement rate using one of the free tools available on the internet.
How to Discover Instagram Influencers for Your DropShipping Promotion
Manually check the followers to make sure they are still alive. If you notice a large number of members who have their usernames written in scrambled letters, they may have paid bots to gain followers. Ignore those impersonating Influencers.
3) Brokering Deals:
Deals can be closed in one of three ways. Traditionally featured posts, sponsorship-based posts, and affiliate-based posts are all available. Let’s take them one by one.
The traditional featured post is as follows:
Your shoutout may be temporary or permanent. However, it is recommended that you post for a shorter period with a link in the bio to test the engagement and number of visits. Let’s say you’re looking for a 3 to 4-hour post for $50.
If it is successful, you can try three or four product promotions with a discounted deal from the influencer to save some money on each promotion.
Just like with Facebook ads, start with a small amount of money and increase it if it is successful, or look for another influencer.
Influencers are delighted to do so because it reduces their risk.
Sponsorship:
When you see positive results from our influencers during our temporary promotion, you can transition to our sponsorship program.
It is recommended for long-term marketing campaigns. You have the option of posting on a daily or weekly basis and paying them every month. Free products, for example, if you are a fitness ambassador, offer them free supplements, free products, or free clothing in exchange for them continuing to post content for your brand
Also, see Chris Wane’s Advanced Dropshipping Academy Course Review for more information.
Affiliate Marketing (also known as “affiliate marketing”) is a method of promoting products or services through other people’s websites.
Another option for promoting your shoutout is through affiliate marketing. Only a few apps, including Shopify, allow you to track sales back to the source that referred them. Refersion, LeadDyno, and Affiliatly are just a few of the apps that are highly recommended.
Provide them with a one-time discount that is only valid during specific hours. Pay your influencer a percentage of the sales that they generate as a commission.
However, not every influencer is interested in doing this unless they have complete faith in their audience and are completely in love with your products.
Dropshipping store owners will experience less risk.
This is a service provided by the blog’s author, and it is ours.
Set up a dropshipping store on Shopify.
4) What to Keep in Mind
If you are contacting influencers, keep in mind that you should keep your message concise and to the point.
There is no need to provide them with a detailed description of your product or brand. Keep your message short and to the point, and end it with a question rather than a statement.
5) What to Say:
I’d like to tell you what you should be saying to these influencers, and I’ve created a template for you to use as a guideline for your communication.
Fill in the dash with the name of your product.
6) Follow up Messages:
Following up messages may include requests for information on color patterns or text layouts, among other things. Identifying the optimal time of day when their target audiences are most engaged.
After a successful test of the first post, discuss the best prices for multiple posts to maximize profits.
Also, check out How to Get Started with Dropshipping with WordPress and Woocommerce?
7) What to do Next?
Rinse and repeat the procedure several times. You will contact between 5 and 10 influencers per day, depending on your schedule. However, not everyone is going to respond to you. Don’t let this discourage you. This is because they receive hundreds of proposals every day.
It is a time-consuming process, but if you start now, it will pay off in the long run.
One thing I’d like to point out is that you should not copy and paste the same message into every DM. Your account will be suspended by IG. Modify a few terms and phrases throughout the entire message to keep your account secure.
How to Use Instagram for Dropshipping
Instagram has surpassed all other social media platforms in terms of usage today. Instagram has approximately 1 billion users each month, according to data from Statista. The majority of people who use Instagram are between the ages of 25 and 34. Instagram allows users to share photos, one-minute videos, and stories that last for 24 hours with their followers through the platform.
Businesses and users can also share long-form videos on Instagram using the IGTV feature. They also have the option of broadcasting it live on their Instagram account if they so choose. The social media platform Instagram also offers paid advertisements that can be used to promote your dropshipping company.
How to Use Instagram for Dropshipping
Create a business account on Instagram, to begin with. Make full use of your profile picture, username, and bio to describe your company or organization.
Include your contact information, such as your email address, so that others can get in touch with you if necessary.
Also, see High Ticket Dropshipping vs Low Ticket Dropshipping – Pros and Cons for more information.
Your bio is a brief description of your company, as well as the products and services it provides. Your contact information, such as your phone number and address, should be included as well.
Add descriptions of your products, as well as their prices and shipping charges, to your online store’s account.
Make sure to use relevant hashtags in all of your posts. Relevant hashtags drive more traffic to your account, which in turn results in more sales for your business.
Captions should be used to describe the product, as well as shipping information, return policies, and the price. Shipping information includes the cost of shipping, the country or city to which you are shipping, and other relevant information.
You can use the search function to find the name of your most significant competitor. Maintain vigilance over them. Make offers and offer schemes to entice more people to sign up for your services.
You can find relevant pages, such as product reviews, and request shoutouts from them, whether they are paid or not. Giving shout-outs to large accounts can increase the number of customers.
Send the account a well-written caption and post, as well as relevant hashtags, to get it noticed. Some accounts will pay for shoutouts or will give paid shoutouts to other accounts. Others will simply give a shoutout to your account in exchange for your efforts.
Instagram gives you the option to advertise on the platform. To promote the post or posts that have received the most engagement, click on the “Promote” button located below the post. Instagram advertising is a fantastic way to reach a large number of people.
Also, see 8 Shopify Official Tools for Dropshipping eCommerce for more information.
Your post will only be seen by a select group of users. People who fall into the specified age or gender groups will only be able to see your sponsored posts if they are in the appropriate age or gender group. Make your post interesting so that people will want to check out your profile and follow you.
Instagram Stories can be used to your advantage in a variety of situations. Stories are a great place to share product information and links with your followers. In addition, relevant hashtags should be included in the stories.
Unboxing or product reviews videos of your products should be uploaded to your YouTube channel. Instagram allows you to post short videos of up to one minute in length that is up to the user’s discretion. If you want to make longer videos, you can use the IGTV section as well.
Customers should be asked for feedback, and then the screenshots should be posted to your stories or posts. Keep in mind that if you post them as stories, they will be saved as highlights. Stories are only available for 24 hours.
In this way, new customers will have an easier time learning about you and your products, increasing the likelihood that they will place an order from your store.
Google Analytics and Google Insights are excellent tools for gaining insight into the traffic to your account and how your posts are being interacted with.
Google Analytics allows you to track which posts are the most popular and which types of customers are the most frequent visitors to your site. This information can be used to increase the amount of traffic that comes to your website.
You will also be able to see how much traffic has been generated by your account in the insights section. Using account insights, you can see how many people have seen your stories or posts over the last seven days. Also visible are the interactions that occur between your posts.
Also, see Dropified vs Oberlo Dropshipping Platform Comparison for more information.
Interaction is simply engagement activities such as leaving a comment, liking something, or following someone. Also visible will be the geographic location of your most popular followers, their age ranges, and the overall growth of the account itself.
Conclusion:
Instead of thinking of yourself as a store that sells other people’s things, you should start thinking of yourself as a brand with a distinct image that you can use to promote your shop. You are curating a collection of items that are based on the objective, messaging, and visual of your company’s brand identity. If you are putting in the effort to establish a brand name, you will be miles ahead of the rest of the dropshipping competitors.
Your influencer marketing efforts must help to strengthen this brand’s reputation. Influencers you choose for collaborations should share your vision and values so that their posts contribute to the overall image of your brand.
Contacting and collaborating with influencers should be a part of your overall digital marketing strategy, as they can assist you in producing the assets that you require for your various marketing channels. To successfully grow your Shopify stores, you must first establish brand recognition. Influencers can assist you in promoting your Shopify dropshipping store online.
The most effective method to discover your dropshipping Instagram influencers is to simply get started doing it yourself. The use of influencers in dropshipping can assist your brand name in gaining the attention it requires to prosper and begin making sales. Experiment with a variety of collaborations to determine what works best for your brand and what produces the most effective results.